Fractional Marketing & Executive Assistant

Moowa crafts chef-driven, freeze-dried Southeast Asian meals designed for the trail. Born in the Bay Area and inspired by local peaks and backcountry adventures, we focus on whole ingredients, bold flavors, and building an authentic outdoor community. We are growing our retail footprint, community hiking events, and digital presence, and we need a versatile, organized right hand to help keep operations and marketing moving smoothly.

The Role

We are looking for a resourceful, detail-oriented Fractional Marketing & Executive Assistant to work directly with our founder. In this hybrid role, you will split your time between remote digital coordination and occasional hands-on support in the Fremont/Hayward area—whether that’s capturing content, prepping samples for retail buyers, or helping coordinate local trail events.

What You’ll Do

• Marketing & Content Support: Assist with scheduling social media posts, organizing photo/video assets, updating website content, and maintaining email flows.
• Community & Event Coordination: Help organize logistics for Moowa Hiking Club meetups, local pop-ups, and trailhead sampling events.
• Executive & Admin Operations: Manage inbox follow-ups, coordinate calendars, track wholesale/buyer outreach, and keep Google Drive documents organized.
• Local Field & Sample Support: Occasionally meet on-site around Fremont/Hayward to assemble sample kits, assist with event prep, or capture behind-the-scenes kitchen and trail content.

Who You Are

• Local to the Bay Area: Based within a 1-hour drive of Fremont/Hayward with reliable transportation for occasional on-site tasks.
• Organized & Self-Directed: Comfortable taking a brief, managing your own flexible schedule, and following through on details without micromanagement.
• Digitally Savvy: Familiar with Google Workspace (Docs, Sheets, Drive), basic social media tools, and email/website platforms (Canva, Shopify, or Klaviyo experience is a plus).
• Passionate About Food & the Outdoors: You appreciate good food, love getting outside, and connect with grassroots brand building over stiff corporate marketing.

Pay: From $20.00 per hour

Expected hours: 5.0 – 10.0 per week

Benefits

* Flexible schedule

Work Location: Hybrid remote in Fremont, CA 94538